Is this legible?
My friend Aiden (BFK Brand Design Director) just posted some interesting thoughts on his blog regarding the experience of reading on screen(s). He mentions lots of different threads and areas that I have been looking into. It highlights how vast a territory it is to explore and research. My blog is an attempt in someway to centrally locate the many disparate and relevant strands of material that I find through the course of my research and to catalogue them in some way. After looking at various different research tools/database type applications etc, it seemed that a blog/site was more emapathetic to the nature of both the research and the infinite growing, changing intellectual pool of the www. Aiden’s post has jolted me into the realisation again about the difficulties of PhD research, or at least the difficulty I have experienced so far. How do you find focus and depth in a territory so vast where there are so many possible pathways to explore? This is true of any PhD research.
The title of my research is Designing Typography for Screen – A Critical Examination and Exploration of Design Principles in Relationship to Contemporary Practice. My aim is to try and understand how we will design screen typography and to show that traditional paradigms from print are not enough to bring us forward to cope with the new design challenges of screen typography. I am undertaking this inquiry in a practical as well as theoretical manner, because design is a practical endeavour and reading and interacting with a screen is an experience. Writing critically about an experience is valuable, but the act of doing something is something different altogether.
