This is a spot for Inlingua, a Business English solution. The creators are Optix Digital, based in Hamburg, Germany. Great virtual camera work, a much slicker solution than other earlier 3D type worlds such as Antoine Bardou-Jacquet’s music video for The Child.

Nice motion typography integrated with live action. Directed by Mikon Van Gastel of A Very Small Office and now teamed up with Saffron Case to found Offspring. Observe the continuity between scenes and the integration of the car’s movement with typography. Sweet.

Here is a nice piece of motion typography. Its not too gratuitous if you know what I mean. (There is a lot of it out there.) It the Head and Shoulders ad by Hamburg-based Sehsucht GMBH for Saatchi & Saatchi NY. Its a great concept, beautifully executed, clever.

There is something kind of strange about viewing pixels from the future. Pixels are crude, and although screens are becoming sharper with higher resolutions, rendering type with them is difficult.

Hoefler and Frere Jones have this interesting picture on their blog, its an example of type in a Renaissance ‘lace book’ from La Vera Perfettione del Disegno di varie sorte di ricami, an embroidery guide by Giovanni Ostaus published in 1567. It looks just like a low-res bitmap.

Jonathan Hoefler has this to say: It’s likely that the pixel’s final and most enduring role will be a shabby one, serving as an out-of-touch visual cliché to connote “the digital age.”